In recognition of the value of social media to promoting business, the Guyana Tourism Authority (GTA) hosted a workshop to teach stakeholders how to use social and other emerging media to generate interest and excitement about their tourism product and destination Guyana.
The workshop, held on Wednesday, brought together about 30 stakeholders from companies such as Jerries, Roraima Group, Evergreen Adventures, and GTA staff, a press release from the Government Information Agency (GINA) said. It was one of several activities the entity organised to observe Tourism Awareness Month 2012.
GTA Director Indranauth Haralsingh said the agency recognises the value of using social and emerging media to attract travellers to a