The Ministry of Tourism, Industry and Commerce and the Guyana Tourism Authority (GTA) recently hosted two representatives from ‘Adventure Life’ on a Media Familiarisation (Fam) Trip, with the hope that Guyana will be featured at upcoming American Travel Shows.
This Fam trip forms part of GTA’s strategy to promote and brand the destination and to intensify awareness efforts in key target markets, a release from GTA said.
According to the release, ‘Adventure Life’ is an adventure travel company