This month marks a year since Jeemima Burke opened Lady J’s Beauty Salon, Cosmetology School and Enterprise at 50 Camp and Robb streets, Lacytown, opposite Republic Bank. This is not her first tilt at creating a business. Her latest effort, however, manifests her confidence that even in an industry where the competition is daunting, her talent and her persistence will take her to the top.
Burke frowns on the fact that the beauty business is often not taken seriously in the wider world of entrepreneurship. “Sometimes I believe that people think of us as school dropouts who simply take up hairdressing. That has not helped the profession,” she says. “As the market for beauty treatment services has grown,