Brazilian tourists are showing increased interest in Guyana, partly as a result of the economic and political turmoil in Venezuela, and local tourism operators were able to showcase what the Rupununi has to offer and strengthen ties with their Brazilian counterparts during a conference last week.
During the event, held in Boa Vista in the Brazilian state of Roraima, it was explained by Brazilian tour operators that their current customers want to explore additional tourism markets. These markets, according to a statement from the organiser, Visit Rupununi, include spiritual tourism–reconnecting with nature—and gastronomic tourism—tasting cultural dishes unique to a country.
“Guyana’s unique and diverse cultures and the Rupununi’s distinct natural environment and indigenous cultures were outlined as attractions that can support both markets,” the statement said. It said the tour operators highlighted the eagerness of their customers to explore new destinations like Guyana and noted that interest in the Rupununi region came particularly from southern parts of Brazil, like São Paulo.