Fashion designer Carol Fraser has told the Stabroek Business that while the exposure secured by the Guyanese contingent that participated in the October 9-10 Florida International Trade Conference and Expo (FITCE) in Fort Lauderdale was helpful local participants need to become more familiar with “what to expect of these kinds of events” if they are to benefit from them.
“If these events are intended to help us expand our overseas markets, whether it be in fashion, craft or agro processing, we need to be better briefed on how they are organized, what the rules are and what opportunities exist for us to benefit from participation. Those local agencies that are responsible for helping to promote what we produce abroad must be able to help us properly prepare for the exposure,” Fraser told Stabroek Business.