Monifa Freso refuses to be consumed by the quicksand of COVID-19. Every day she delivers her own pushback, rising early and taking to the streets to ‘wake up’ sections of the city with her pick-me-up beverages.‘ The 24-year-old ‘Energizer Bunny’ on a bicycle has carved out her own niche in a local fruit ‘shake’ market that has blossomed out of a stepped-up nutrition-consciousness coinciding with the advent of COVID-19.
Momo Moish, the name of Monifa’s registered business, has its origins in the enthusiastic response of her colleagues at the Ramada Hotel where, until recently, she worked as a waitress and slot attendant, until recently, to her father’s ‘milkshakes’ which they sampled and afforded ‘rave’ reviews.
As it happened the official registration of her ‘hustle’ as a business coincided with her COVID-19 ‘cut’ from the staff at Ramada.